March 2025: MLS Innovator Network Recap & Insights

By Arianna Marino | March 07, 2025

The MLS Innovator Network is an exclusive group of MLS & Association Executives who meet monthly to discuss the latest technology trends and hear pitches from two well-vetted PropTech companies. 

On March 5, 2025, the Network heard fantastic pitches from RPR® and Property Panorama, Inc.

Company 1: RPR®

RPR®, presented by Liz Gunski, Senior Director of Industry Relations, is a comprehensive platform offering REALTORS® exclusive access to a national parcel-centric database of residential and commercial properties. Gunski highlighted how RPR® empowers REALTORS® with key features like targeted marketing tools, enabling agents to identify and connect with off-market property owners for potential lead generation. The platform's market trend reports and AI-powered scriptwriter provide agents with valuable market insights and assist in crafting compelling narratives for their clients. RPR® View, the largest data share network in the US, facilitates collaboration and data accessibility among REALTORS® nationwide. 

The network got a glimpse at RPR®'s next-generation reports, which offer interesting features for agents, including customizable templates and a drag-and-drop interface. This tool ensures agents can efficiently create professional, informative reports very easily. By providing a suite of integrated tools designed specifically for REALTORS®, RPR® reinforces its commitment to empowering real estate professionals with the resources and technology they need to succeed.

 

Company 2: Property Panorama, Inc.
Property Panorama, Inc., presented by President Colton Slater, is a fully automated digital marketing powerhouse, attracting over a million unique visitors weekly and boasting more than 280 MLS and association partners. Their flagship product, InstaView, seamlessly integrates with MLS data feeds to automatically generate a comprehensive suite of marketing materials, including virtual tours, videos, flyers, and listing landing pages. This hands-free approach empowers agents to effortlessly maintain up-to-date, professional marketing content.  

The company prioritizes MLS compliance with unbranded versions of their products to ensure adherence to industry standards. Agents can further enhance their marketing efforts with customizable flyers and postcards, social media syndication, digital portfolios showcasing their entire listing inventory, and single property sites featuring neighborhood data integration.


Member News
Jay Pepper-Martens, CTO at SFAR (SFARMLS): SFARMLS continues to advance the state of the art with the integration and advancement of member facing AI tools; adding Restb.ai (generative AI) to listing input, providing contextual information about the market through RealReports, and making improvements to interactivity using the LLM based SidekickGPT system.

Jason Jakus, Vice President of Technology & MLS at Florida Gulf Coast MLS: Over the past month, MLS at Florida Gulf Coast MLS has achieved several key governance milestones. The organization attained RESO 2.0 certification through CoreLogic, secured NAR certification for their Rules & Regulations, and successfully recertified their bylaws. 

 

Join the MLS Innovator Network

If you are an MLS or Association executive who would like to join the Network and participate in our monthly meetings, create your free account in MLSPropTech.com

 

Pitch to the MLS Innovator Network

If you are a PropTech company with a product that impacts an MLS, Association, and/or their members and would like to present to the network, please apply to pitch here.